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Job ID #:6665
Position Type:Regular Full-Time
Experience Required:7 - 10 Years
Job Category:Advertising / Marketing / Public Relations
Location:Alpharetta, GA US
Education Required:Bachelors Degree
Relocation Provided:No Relocation Offered

CHEP is the world leader in pallet and container pooling services, serving many of the world's largest companies. CHEP issues, collects, conditions and reissues more than 285 million pallets and containers from a global network of more than 500 service centers in 42 countries, helping manufacturers and growers transport their products to distributors and retailers.

CHEP partners with customers to develop pooling solutions that ensure reduced product damage, offer enhanced delivery efficiencies, eliminate waste and cut supply chain costs, adding exceptional value for its customers. With more than 300,000 customers around the globe, including Procter & Gamble, SYSCO, Carrefour, Kellogg's, Woolworths, Kraft, Nestlé, Lion Nathan, The Home Depot, Tesco, Unilever, Hewlett Packard, Ford and GM, CHEP is known for "Handling The World's Most Important Products…Everyday."

CHEP employs more than 7,700 employees in 42 countries and benefits from more than four decades of industry experience internationally.



Position Purpose

The Marketing and Communications Director is responsible for the ongoing development, planning, execution, and performance of all internal and external marketing and communications. Responsibilities include public relations, advertising, company website, trade shows and events, customer and market research, and sales support through the development of marketing collateral, customer-specific support materials, and customer communications.

 

Major/Key Accountabilities

Marketing/Communications:

  • Develop and execute marketing/communications plan within approved budget and monitor ROI with respect to stated project goals (financial return, customer feedback, etc.)
  • Direct production of promotional items, stationery, advertisements, trade show booths, and other branded communications
  • Develop and manage sales support materials, including presentations, brochures and sell sheets, customer needs upon request
  • Produce and/or coordinate production of social media, content marketing and blog
  • Plan and write content for newsletters, press releases, speaking engagements, websites, and internal announcements
  • Serve as company Media Contact; nurture relationships with trade media
  • Support other functional groups by providing communications support as requested

Trade Shows and Events:

  • Work with leadership team to develop and manage budget and schedule for internal and external events, including trade shows
  • Monitor and assess ROI of trade shows and conferences and provide recommendations for improvement
  • Oversee development of theme/concept and communications for events and trade shows
  • Plan and execute internal events as needed
  • Direct event vendors (venues, production, A/V, speakers)

Customer and Market Research:

  • Manages market research as necessary; determines requirements, selects vendors, and provides leadership on projects
  • Manage customer satisfaction research process and other feedback loops

 Marketing Operations:

  • Develop annual marketing budget for executive approval
  • Monitor spend and ensure adherence to budget
  • Negotiate marketing and event supplier contracts and monitor supplier performance to SLAs

 

Measures

  • Management feedback
  • Achievement of marketing and communications goals within budget
  • Quality and timeliness of marketing plan and deliverables

 

Scope

  • Annual Budget:  $500,000 - $750,000
  • Countries : United States
  • Number of Staff (direct): 0
  • Number of Staff (indirect): 0
  • Total (FTE): 0

 

Authority/ Decision Making

  • Recommends budget for projects and events
  • Vendor recommendation, selection, negotiation and engagement
  • Expense approval
  • Travel approval
  • Hire, discharge and promotion recommendation

 

Challenges

  • Up to 30% travel (domestic); varies substantially on a monthly basis
  • Balancing time and priorities between strategic-level planning and tactical-level implementation
  • Must work independently, set priorities and maintain accountability
  • Oversees projects across disciplines and departments
  • Must work equally well with hourly labor and company executives

 

Key contacts

Internal:

  • President and General Manager
  • VP National Sales, Marketing, & Customer Operations
  • Leadership of Operations, HR, Finance, Supply Chain, and IT

External:             

  • Media
  • Vendors/agencies (creative, website, PR, marketing collateral production)
  • Trade associations
  • Customers

 

Qualifications

  • Bachelor’s degree in Marketing, business, or related field required

 

Experience

  • 7+ years in a related communications or marketing role
  • Experience dealing with external media
  • 5+ experience writing press releases, marketing collateral, or other external content

 

Skills and Knowledge

  • Knowledge of warehousing, supply chain, or packaging industries
  • Able to interact effectively with personnel at all levels and in all disciplines from Executive level down, internally and externally. Developing strong internal networks is essential
  • Complex project management expertise
  • Strong analytical, written and oral communication, presentation, and time management skills
  • Adaptable and able to work well across multiple departments and within cross-functional teams

 

Languages

Required:

  • English

Desirable:

  • Spanish

Come join an extremely successful performance and growth oriented team, we'd love to hear from you. A highly competitive compensation and benefit package including retirement benefits, educational reimbursement, and more is offered in conjunction with an exciting, fast paced work environment. Come help us… Handle the World's Most Important Products. Everyday. www.chep.com/jobs EOE

We are an Equal Opportunity Employer and we are committed to developing a diverse workforce in which everyone is treated fairly, with respect, and has the opportunity to contribute to business success while realizing his or her potential. This means harnessing the unique skills and experience that each individual brings and we do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.

Individuals fraudulently misrepresenting themselves as [Brambles/CHEP/IFCO] representatives have scheduled interviews and offered fraudulent employment opportunities with the intent to commit identity theft or solicit money. [Brambles/CHEP/IFCO] never conducts interviews via online chat or requests money as a term of employment. If you have a question as to the legitimacy of an interview or job offer, please contact us at recruitment@brambles.com.

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